Rise of the Machines: How AI is Changing the Game for SEO and Digital Marketing
Rise of the Machines: How AI is Changing the Game for SEO and Digital Marketing The world is becoming increasingly digital. As of 2017, there were an estimated 3.9 billion internet users worldwide – that’s nearly half the global population. The internet is transforming every area of our lives, and it’s having a huge impact […]
What is local SEO, and why is it important?
What is local SEO, and why is it important? The entire point of search engine optimization (SEO) is to get your website to show up on the search engine results page (SERP). But the internet is a big place. What good does showing up in results for someone from another state or country do for […]
4 Tips To Get More Backlinks
4 Tips To Get More Backlinks Website managers in the know understand the importance of backlinks. They’re one of the top three ranking factors used by Google — and arguably the most important of the three. Backlinks, otherwise known as inbound links, are when another site includes a link to a page on your website. […]
How to find best SEO keywords
How to find the best SEO keywords Keywords are an important part of any search engine optimization (SEO) strategy. While they’re not as important as they used to be (don’t stuff your content!), they’re still crucial to the success of your digital marketing campaigns. However, SEO success doesn’t depend on simply using keywords; you have […]
White Hat Vs. Black Hat SEO
White Hat Vs. Black Hat SEO Think back to just about any movie you’ve ever watched. What color did the good guy wear? What about the bad guy? Well, search engine optimization (SEO) tactics follow the same kind of wardrobe cues as the villains and heroes from countless movies. The good guys wear white, and […]